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July 5, 2016 The Weekly Newsletter of the Eau Claire Area Chamber of Commerce
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8th Annual Marketing & Social Media Conference
Tuesday, September 13, 8:30 a.m.- 1:30 p.m.
The Florian Gardens Conference Center
2340 Lorch Avene
Cost to Attend:
$69
Get ready for a dynamic conference packed with a sensational keynote, intriguing breakout sessions on a variety of marketing strategies and an informative panel discussion during our Seventh Annual Marketing & Social Media Conference. This conference will provide an intensive review of marketing and social media tools, tips and strategies that businesses can use to reach out to customers and grow their bottom line.
The Conference will kick off with an engaging keynote from Gerald Bauer of JB Systems and Maggie Cook of Gordy's Market explaining the mystery of how you can improve engagements up to 100 percent and still lose your audience.
New this year, we will offer three different tracks for our breakout sessions: Social Media, Marketing and Public Relations/Special Events. You are welcome to choose sessions from each track or just stick with one track throughout the whole conference - whatever works best for you!
Breakout sessions include:
- Build Your Digital Funnel: How to Get Leads Online by Ben Stroinski of Satellite Six
- H2H Marketing Designing Strategies that Make Sense by Nicole Cerillo of Spectrum Reach
- Event Planning 101: The Tips & Tricks You Need to Plan a Successful Event by Christina Thrun of the Chippewa Valley Home Builders Association
- Proper Integration with Traditional Advertising by Scott Montesano Eau Claire Express
- The Critical Piece You May Be Missing by Sarah Stokes and Chris Herzog of Stokes+HERZOG Advertising
- Using Social Media to Generate PR by Linda Pophal Strategic Communications, LLC
- Do I Really Need an Account on - ? Developing a Social Strategy on Accounts that Make Sense by Isaac Risseeuw of University of Wisconsin-Eau Claire
- "Aim for Wow" Building a Powerful and Memorable Brand Identity by Meghan Bauer of JB Systems, LLC
- The Golden Ticket: Transforming Your Events Into Signature "Can't Miss" Experiences by Jacqueline Van Hemert of The Children's Museum of Eau Claire
The conference concludes with a networking lunch featuring table topic discussions on a variety of social media and marketing topics.
Read more or register>>
Please click on the links below for more information.
Friday, July 8
Your Chamber Orientation
Friday, July 8
Ribbon Cutting: Infinity Beverages Winery & Distillery
Monday, July 11
Business Luncheon With Governor Walker
Monday, July 11
Business After Hours
Tuesday, July 12
Ribbon Cutting: Grace Lutheran Communities River Pines
Tuesday, July 12
Groundbreaking: Robert W. Baird & Co.
Wednesday, July 13
Ribbon Cutting: Wausau Homes - Eau Claire
Thursday, July 14
SOHO Social Event
Tuesday, July 19
Ribbon Cutting: Gordy's Market
Wednesday, July 20
Business Community Downtown Wellness Walk
Thursday, July 21
Ribbon Cutting: FASTSIGNS
Tuesday, July 26
Lunch & Learn: "Stay" Interviews: Improving Retention One Employee At A Time
Thursday, July 28
Ribbon Cutting: Pet Food Plus
Friday, July 29
Groundbreaking: WESTconsin Credit Union
Monday, August 1
Ribbon Cutting: Oakleaf Clinics - Eau Claire Medical
Tuesday, August 2
Ribbon Cutting: Bernicke & Associates, LTD
Thursday, August 4
Business at the Airport
Friday, August 5
Business Connection
View Full Calendar on Website
Month-at-a-Glance (PDF)
May 2016: Ambassador of the Month
Featured Job Posting:
Family Resource Center
Business Luncheon with Governor Walker
Monday, July 11, 12:30 - 1:45 p.m.
Eau Claire Golf & Country Club
828 Clubview Lane
For Chamber members only
Cost to Attend:
$25
We have invited Wisconsin Governor Scott Walker to address members of the Eau Claire Area Chamber of Commerce to share his view of the state's current strengths, challenges and vision for the future. Space will fill quickly for this event, so we encourage you to register right away to ensure your place.
Read more or register>>
Lunch & Learn: "Stay" Interviews - Improving Retention One Employee at a Time
Presented by: Deb Marshall, Wipfli
Tuesday, July 26, Noon - 1 p.m.
Eau Claire Chamber of Commerce
PESI Conference Room
Cost to Attend: $20 Chamber members; $40 non-Chamber members (includes lunch)
Sponsored by:
Aging & Disability Resource Center of Eau Claire County
Rhom
Construction
HSHS Sacred Heart & St. Joseph's hospitals
Weld Riley, S.C.
Keeping your good employees is of paramount importance in this time of labor shortages. A powerful tool you can use to improve employee retention is the "stay" interview - a structured conversation each leader has with each of their direct reports to determine what keeps them with you, and more importantly, what may result in their leaving. This session will explore the what, why and how of making the case for implementing this proven process. Retention is a management accountability issue, not an HR issue. Although HR can and should be involved in the process, it is most often the trust level between each employee and his/her immediate supervisor that makes or breaks the employment relationship.
Business Expo & Job Fair Seminars
Presenters Needed!
Tuesday, October 18, 2016
The Chamber is currently seeking proposals from volunteers to present a one-hour seminar at the Chamber Business Expo & Job Fair on Tuesday, October 18 at the Eau Claire Indoor Sports Center. We are particularly interested in topics related to networking, recruiting and retaining key employees, tips for job seekers and other topics relevant to the business community.
If you are interested in presenting, please email Becky Seelen the seminar title along with a description of the session, what attendees will learn and information about you, the presenter.
Proposal deadline is Monday, August 1.
For more information, contact Becky Seelen 715-858-0615.
Business Community Downtown Wellness Walk
Wednesday, July 20, 11:30 a.m. - 1 p.m.
Eau Claire Chamber of Commerce
101 N. Farwell Street
Sponsored by:
Aging & Disability Resource Center of Eau Claire County
Associated Bank
Group Health Cooperative of Eau Claire
HSHS Sacred Heart & St. Joseph's hospitals
Marshfield Clinic
Mayo Clinic Health System
Join us anytime between 11:30 a.m. and 1:30 p.m. on Wednesday, July 20, for our annual Business Community Downtown Wellness Walk. Enjoy a scenic route with colleagues and other Chamber members while you take in some of the downtown sights like Sculpture Tour Eau Claire, Phoenix Park and the trail along the Eau Claire River.
There's no charge to participate and you can walk at your own pace. Walkers will have the choice of three routes of varying lengths. Come on your own, or get a group together!
If you're part of a Chamber-member organization and register in advance (by the day before, Tuesday, July 19), you'll be eligible for door prizes and help us anticipate the number of participants. When you check in, you'll also receive a Commemorative Wellness Walk Button. Wear it and you'll be eligible for special offers that day at participating downtown Chamber members.
Rain date is one week later, July 27. If the weather looks questionable, we'll make a decision by 9:30 a.m. and notify advance registrants by e-mail and on Facebook.
Join us on July 20 for some light physical activity and to see what's been happening in downtown Eau Claire!
More details about the 2016 Walk will be posted soon. In the meantime, if you have questions, contact Scott Rogers (715-858-0616).
Read more or register>>
UW-Eau Claire New Student Welcome Packets
Participate in our UW-Eau Claire Welcome Packets! About 2,350 freshmen and transfer students will enter UW-Eau Claire this fall and move into the dorms. Let these students know that you are here- be part of the UWEC Welcome Packets!
The Chamber will present welcome packets to all new freshmen and transfer students living in UW-Eau Claire dorms. For just $135, you have the opportunity to insert 2,350 brochures, coupons or other promotional items in the gift bag. Or better yet, volunteer to help stuff bags for two hours and get a reduced fee of just $85! Reservation deadline is July 22 and handouts must be delivered by Thursday, July 28. For more information contact Becky Seelen (715-858-0615).
Read more and sign-up >>
Proposed Eau Claire County Living Wage Ordinance
The Chamber is monitoring a "Living Wage" Ordinance being considered by the Eau Claire County Board. It would require companies with contracts with the county, recipients of county economic development assistance, and the county itself to pay employees a "Living Wage." If enacted as originally proposed, it would begin at $12.85 per hour in 2017 and phase in to $15 an hour or higher within five years.
The ordinance was referred to three County Board Committees - Human Resources, Finance & Budget, and Human Services - who are in the process of considering its benefits, costs and potential impact upon county services. The county maintains a pending legislation page on its website that includes the proposed ordinance and related information. The proposal could come before the full County Board as early as its July 19 meeting.
We are interested in hearing from Chamber members whose organizations may be affected by the proposal, or have an interest in the issue. Send an e-mail to Scott Rogers.
You may also want to contact your County Board member directly if you have questions or input:
List of County Board Members
Board Districts Map
The New Overtime Rule - Will You Be Ready?
Join us for a practical one hour breakfast or lunch seminar
Monday, July 25
8:00-9:00 a.m. OR 12:00-1:00 p.m.
Chamber Office, PESI Conference Room
Effective December 1, 2016, the threshold to be considered an exempt salaried employee under federal Fair Labor Standards Act overtime regulations jumps from $23,660 to $47,476. Sponsored by the Chamber's Business & Workforce Development Committee, this one-hour seminar will help you understand the rule changes, how they will impact your organization, and what you can do to prepare. You'll learn how these changes affect employee wages and overtime pay, how to determine who can be an exempt employee, and what to do about other rules applicable to any newly non-exempt staff members. There will also be time for questions about how to address specific issues like break requirements, travel time, off site work, bonus/commission pay, communication with employees, and more.
This seminar is presented by Deb Marshall, Senior Manager, HR Consulting, Wipfli CPAs and Consultants. With over 25 years of HR management experience in both industry and consulting, she brings a practical approach to addressing HR issues and problem solving.
Registration fee for this workshop is $20 per person for Chamber members, and includes breakfast or lunch. To reserve your place, click one of the sessions below, or call the Chamber office at 715-834-1204.
Register: July 25, 8:00-9:00 a.m. (breakfast at 7:45 a.m.)
Register: July 25, 12:00-1:00 p.m. (lunch at 11:45 a.m.)
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Infinity Beverages Winery & Distillery
3460 Mall Drive
NEW LOCATION
Please join us for the monthly Business After Hours. Network with other business people in a social atmosphere. It is a great opportunity to make those important business connections.
This month's Business After Hours is sponsored by
Infinity Beverages Winery & Distillery, Citizens State Bank, Dessert First and Mid-West Family Broadcasting.
Admission is
$6 at the door for members and
$12 for non-members. Passes (minimum of four) can be purchased in advance
at the Chamber for $5. Registration is not required for this event.
For more information>>
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SOHO Social |
Sponsored by: Chestnut Consulting
Join other Small Office Home Office (SOHO) members for a relaxing, non-structured networking event. K Point Brewery is a new addition on to the Coffee Grounds and serves a variety of craft beers and food. The Coffee Grounds does serve wine and other non-alcoholic beverages.
Registration is appreciated so we can get an approximate head count.
Register online >>
Read the current Small Street Journal for updates and announcements from
Chamber members. Please submit your updates to
Becky Seelen.
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